POLITENESS AND IMPOLITENESS IN YOUTUBE GAMING REACTION VIDEO: A PRAGMATIC ANALYSIS

Abstract

Gaming reaction in Youtube has been a very famous content among Youtube’s viewers which offers many distinct politeness and impoliteness patterns. This research explorers politeness and impoliteness strategies which used by the youtuber who reacted to Blox Fruit Game. This research used descriptive qualitative method in determining analysis which have been collected from Youtube gaming reaction. The data were collected by the researcher using video source observation observing and note-taking method. The source of the data is taken in the form of oral comments which some from three match video on the different creators who played Blox Fruit Game. After collecting the data, the researcher classified and analysed it based on the Brown and Levinson (1987) about politeness principle and impoliteness theory by Culpeper (1996). Based on the analysis, it indicated that the gaming reaction applied politeness and impoliteness strategies. The politeness strategies were applied to enhance the positive values to the speaker and made it into a friendly conversation. However, impoliteness strategies stand for the relationship between the creators to the viewers, slang and jokes.

Keywords: Blox Fruit, Impoliteness, Politeness, Youtube reaction video